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Showing posts with label Finding the perfect niche. Show all posts
Showing posts with label Finding the perfect niche. Show all posts

Thursday, 9 June 2016

Using Google Trends To Find Low Competition Niches You Never Knew Existed

I came upon this technique by accident while using Trends for something totally different.
Below is the step by step instruction for using Google Trends to find products in a certain market that are newly popular but with significant volume, making them ripe for promotion as an affiliate.
Here goes…

STEP 1: DO A GOOGLE TRENDS SEARCH FOR THE NAME OF A TYPE OF PRODUCT

So at Google Trends, search not the brand name, but the product type. In this example I used “Stroller”, but it could have been “fridge”, “turntable” or anything else.
trends1

STEP 2: CHANGE THE DATE RANGE TO PAST 12 MONTHS

I’ve tested this using different time frames, and this is the one that best ensures you’re going to see real “break out” products, not ones that have only had a bump in the last couple of months due to seasonality or something else.
trends2

STEP 3: SELECT UNITED STATES (UNLESS YOU’RE MAINLY PROMOTING PRODUCTS FROM ELSEWHERE)

Self explanatory…
trends3

STEP 4: SCROLL DOWN TO THE “RELATED SEARCHES” TAB

It’s at the bottom of the page.
And on it, lies a magical little tab called “Rising”.
It will tell you related searches that have had a significant increase in search volume during the selected period.
… And sometimes, those searches are product names.
trends4

STEP 5: LOOK FOR PRODUCT NAMES

Some products you do this with will show no product names/brand name searches.
Others will show legitimate product names. With volume. That you can sell as an affiliate.
trends5
Here I found one that sat at the top of the list… as though it had grown it’s search volume more than 2,650% in the last 12 months.
That is interesting.
From here, it’s only a matter of running your typical analysis of the products, and starting some keyword research.
And the first thing I do is search volume

STEP 6: CONFIRM SEARCH VOLUME GROWTH

You can just use the Adwords Keyword Tool for this.
I like to use the “Show Only Searches Containing My Keyword” option, and I like to drag the date back a little bit to confirm how old the search volume really is. In other words, how “newly popular” this product is, and how low my competition is likely to be.
In this case, the results were very exciting…
trends6
6 months ago this product had almost no search volume. 6 months ago there were likely close to no affiliates promoting it.
The last 3 months it has had a huge amount of attention.
It means there hasn’t been much time for other affiliates to latch on and build campaigns around this product.
It means the chances of it being lower in competition are good.
All that’s left to do from here is confirm that it has an affiliate program, and start creating content.
DISCLAIMER: I didn’t confirm whether this product had an affiliate program because for the sake of demonstrating the technique, it doesn’t matter. There were a lot of brand name strollers that I found about with the same screenshot above, and more than a few of them are perfectly able to be sold as an affiliate.

BOTTOM LINE

I just found a product with
a) Significant search volume.
b) Upward trending search volume in the past year
c) Very likely very low competition
d) That I would have had no idea about otherwise
If you don’t realize why this is so cool, you should read my blog more :)
I hope you get a chance to try this technique for yourself, because the gems to uncover are many.

Sunday, 8 June 2014

Test The Waters Of The Online Market Place


There are so many different online business opportunities out there that it’s nearly impossible to comprehend all of them.  If there is a business opportunity in the real world, chances there is an online equivalent, and so much more.  If you are serious about making a business from the comfort of your computer, tablet or smart phone, then you will have no trouble- once you know what you are going to do and how you are going to do it.  Many people rack their brains looking for the perfect niche, the ideal platform and the million dollar idea that is going to catapult them to overnight riches.  Unfortunately, things don’t always come that easy for many online entrepreneurs.

Sometimes the best way to really find your place with an online business is to test the waters and try out a few different things.  Maybe you want to open an online store while at the same time providing a service to people in your community in which you use social media as a platform to get business.  You might want to do consulting work or start a freelance design or writing service.  All of these things are great ways to start earning a living online, but they are not always the ideal choice of many entrepreneurs.  The good news is that you can do these things to start making some money, developing a sense of how to have an online career and boost your resume as you work towards bigger and better things.
The beauty of the Internet is that there are no boundaries, within reason.  You can do almost anything, create almost anything and make money on almost anything if you are determined to succeed.  So, in a sense it’s only a matter of time before you find your niche and begin to make some serious money.  Until then, you may be well served by trying out different things and learning a little bit more about the online marketplace and how you can make it work for you.  You can either take small steps in your spare time or take the plunge and make a full-time commitment.  You can design your own website and create a specialized service or you can open a ready-made online store.  The possibilities are endless.
You can start making money online without spending anything, or you can invest a small fortune to get your business up and running.  The choice is literally yours, but there is no reason to limit yourself to one thing in particular.  Test the waters, explore the possibilities and find your niche as well as your comfort zone as you learn more about how the Internet can make you money.  Nothing provides greater freedom and flexibility, and you can get started right away.  Study the market, look at what other people are doing and remember that every single website out there is the brainchild of someone, and you can also have a solid online presence that you can call your own.http://income.com/2703/test-waters-online-market-place/