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Showing posts with label making money online. Show all posts
Showing posts with label making money online. Show all posts

Thursday, 10 September 2015

Making SEO Work (And Selling A Tonne) As An Affiliate In 2015

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Affiliate marketing with content “mini sites” looks very different today than it did 5 years ago… even 2 years ago. Understanding what’s changed and how affiliates are positioned to add value today is the difference between building an empire and wishing you could. 

OH AFFILIATE MARKETING, HOW YOU’VE CHANGED.

Once it was easy to interrupt someone in the middle of their buying process, insert your affiliate link and take a commission. The money was good and it was done to excess. But it’s no wonder people started to hate us.
Adwords, then other paid traffic forms, then the search engines all complained. They wouldn’t let us run ads, and they wouldn’t rank us (easily). They complained that we weren’t adding any value because… for the most part we weren’t.
We were taking advantage of loopholes. And while it was fun, it was always going to end.
Today, very few affiliates (that don’t live in holes surrounded by monitors running black hat software 24/7) do well without operating real businesses. What does a “real business” mean to an affiliate marketer?
It means you have to add real value.

HOW DOES AN AFFILIATE ADD VALUE TODAY?

A couple of people have complained recently about the difficulty of ranking for ecommerce product name keywords these days. And it’s true. It’s much harder than it once was. We’re not going to trick Google into ranking us above the merchant selling our product anymore (at least almost never). Google understands what an ecommerce search is now and they are reluctant to rank something other than the product being searched for.
But that’s fine for us. And below you’re going to hear why.
If we affiliates are going to add value (and make money) today, we have to have something that our merchant’s don’t have. We have to give a buyer some information that they can’t get anywhere else. Or we need to present the information in a more convenient fashion than they can get it anywhere else. And we need to enter their markets in places that the merchant’s don’t know about yet.
We can write reviews. Yes, that’s great. But the chances are you won’t have the best review. You won’t write a review better than ALL the reviews on an Amazon product page. You need to be even better than that.
You need to be more. How?

BY ANSWERING MORE QUESTIONS

I’ve talked about this at length elsewhere but your first opportunity to stand out above your merchant, and above other affiliates is to answer more questions.
Everyone about to make a purchase has a question. They might not know the right words to use to search for the answer, but they are searching.
The merchant doesn’t answer these. They can’t because the number of questions for most popular products are too many. And even if they provide the answer, the buyer might not recognize that it IS the answer because it’s not worded how the buyer asked it.
If you can answer more questions than other affiliates, you can make more sales than other affiliates. Including affiliates with better than reviews than you.
That reminds me:

SUMMARIZING REVIEWS

Many products for sale now have hundreds or thousands of reviews. There’s a saturation point where it’s too much for the buyer. Past a certain point, reviews might not be helpful.
What good are reviews if you have to sit for hours sifting through them, looking at all the ways they vary? You’ve probably had the experience of reading a bunch of reviews for a product and ending up feeling no more certain about your purchase than before you started.
Enter the affiliate.
A smart affiliate can make a summary of 1000 reviews with 2 or three paragraphs. The affiliate can do the work so a buyer doesn’t have to.
You can literally slot into your content, things like:
- “The most common reasons for negative reviews of  [product]“ so your buyers don’t panic when they see the inevitable few one star ratings of your product on Amazon.
- The most common positives raised by reviewers
- The most common frustrations about the product that people who still loved the product had (and how they can be overcome)
and so much more.

REVEALING A SECRET

If it’s cheaper on some other site than Amazon, tell your readers.
If a sale is coming up or if it’s usually cheaper at some other time of year, tell your readers.
If one model is almost the same but slightly cheaper, tell your readers.
There are a host of things that aren’t convenient for a merchant (or a low level affiliate) to reveal about your product that you can win points with your readers by revealing.
But what I’m really getting at here, is that as an affiliate in 2015, you’re trying to…

GOAL: DON’T RANK FOR BIGGER KEYWORDS, RANK FOR MORE KEYWORDS

That’s why you bother doing any of this above. That’s how you win.
If you can’t rank for [product name] it doesn’t matter. You can still make great money.
Even if you can’t rank for [product name review] it doesn’t matter.
If you answer enough questions, and summarize enough reviews, and reveal enough secrets, you’ll rank for more keywords than your competitors… which will make you more profitable than your competitors more quickly… which will give you more ammunition to target the bigger terms in your market anyway.
Remember that.
As a general rule, the more long tail a buyer keyword gets, the more “hot” the searcher is. They’re juuust about to purchase but they’ve spent minutes refining their search to find the specific answer to one, final, niggling question.
And there YOU are to help. And there’s your commission.
A new affiliate site of ours just had it’s first sale recently after generating only TWO affiliate link clicks. Why? Targeted long tail keywords.

BOTTOM LINE: ADD MORE VALUE & AFFILIATE MARKETING CAN BE AS PROFITABLE EVER

The ways of adding value I’ve only begun to describe here. And new ones will be available to you in your niche, depending on what it is; They only require a little creative thinking to uncover.
You will win as long as you remember that. You want to be in this game today?
Be better. Simple as that.

Tuesday, 20 January 2015

7 Great ways to get started making online income right now


Ready to take the plunge and actually make some online money? Here are 7 ways of getting started RIGHT NOW!

Online income

The purpose of this article is to show you that there are a ton of ways of making money online. We live in a great time where anybody can make a decent income and more, just from sitting at home on a computer in their underwear!
That doesn't mean that making the money is easy though, work is still required, these are not get rich quick schemes! 
Just starting out with your online journey?
Well then find something from this list and get started. 
It really is the best way to learn.
First hand experience at anything, even if it fails is priceless.
I have personally tried every one of these methods with varying results. Some work much better for me than others. You will of course have different results.
You can ponder what to do for a lifetime and think of every reason under the sun why something won't work. You have to start somewhere so make a start on your online income journey right now!

1. Selling a service

This is a popular way of making money online, probably because of the low barrier to entry. Although this entirely depends on what kind of skill set you have and what you want to offer.
The idea is that you find something you are able to do that other people will pay for.
Easy huh!
A simple way to get started is to head over to micro transaction sites like fiverr.com and offer a service for $5.
That doesn't seem a lot of money!!??
It's not, but create a good service that people want and repeat it many times and it can be! Lots of people make a full-time living from so called micro-entrepreneurship. If you want to know more about selling on fiverr we have an article that covers it in much more detail.
Broadly speaking there are 2 types of reasons buyers require services online:
They don't have the time to do something, or they don't have the skill set to do something
People have little time so if they can farm something out to somebody else for a cost that seems reasonable then they will. If you can do that job efficiently for many people for a decent return then well done, you've started an online business for yourself.
Owning a desirable skill is the key to charging much more for your services. If you can write web programs or consult on somebodies business, people are going to pay a lot more for you if you are at a senior level. 
As with offline services, to ultimately get ahead you need to become good at marketing yourself and gain trust and positive feedback from doing a good job.

PROS

  • Extremely low barrier to entry. People pay for things that they don't want to do and you can get started on micro transaction sites like Fiverr right away.

CONS

  •  Getting to a point where you can earn a substantial income requires having a decent skill set which can take time to acquire. 
  • If you sell your own time for money, you only have so many hours in the day in which to deliver. Regular readers of this site will know that we preach that forms of passive income are more desirable if they can be obtained.

2. Sell products on eBay

The online auction site is probably the first thing many people would think of when thinking of ways to make money online.
Yes everybody knows you can make money on eBay.
But, there is a huge difference to selling your old shoes on eBay and making good money from the site.
Powersellers have learned that eBay can be extremely lucrative.
As with traditional 'market' models the key to eBay is to sell an item for more than you have paid for it. Well obviously!...
Finding products at a low price can be half the battle.
Some hobbyists will hunt for bargains in local thrift stores/charity shops and auction them off. More seasoned sellers will buy in bulk from China from websites like Ali Baba at a low cost. 
If you want a simple technique to get you started making some easy profits then check out our article on eBay & Amazon dropshipping (buying items from Amazon cheaply and selling them for profit on eBay) 

PROS

  • You can start selling your own personal unwanted items to get started making some easy cash
  • If you have your own product to sell, eBay can be a good tool to sell your items. Depending on what you are selling you might want to check out sites like etsy etc

CONS

  • Scaling up to becoming a powerseller can take time and a lot of energy. You need to have good wholesale contacts to get cheap products and you need a keen eye for what sells well. The site also has many intricacies and ways of doing things. You will need to become an eBay expert to compete with the competition!

3. Start a blog and monetize it

There is a reason why a lot of people preach that starting a blog can be a great way of earning income.
You get to spend time writing and educating people about a subject that you love.
That is not to say that everybody writes blogs about the things they actually enjoy though. Some have spotted niche markets and write blogs about obscure topics purely because they can monetize them. I have spent time writing blogs like this and let me tell you:
It's no fun!
Being passionate about something shows in people's writing. It also plays a key part in whether you will actually keep the blog going. You are also going to need a good knowledge about the subject you want to write about, if you are taking on a niche you know little about then study up first or outsource the articles.
The key to blogs is keeping readers engaged and delivering good content. If you have a large following then monetizing the website soon follows. 
There are several ways you could monetize your blog:
You might write reviews about something and include an affiliate link to the product you mentioned. An affiliate link kicks you back a small commission for sending a buyer (this comes at zero extra cost to the buyer)
Another way is advertising banners on your site. A popular method is Google's Adsense program. If your blog meets their criteria you can stick the code they give you on your site and be earning straight away from clicks on the adverts (PPC).

PROS

  • If you have some knowledge about a topic or have a passion you want to share with the world then a blog is a great outlet to do that. Even better it can be monetized!

CONS

  • Gaining traffic can be a long old slog. Writing a blog is no fun if nobody is reading or engaging with your content.

4. Promote other peoples products as an affiliate

Affiliating yourself with other people's products can be a great way of making money. They create the product and you take a slice of the profit for providing a sale. Awesome!
There are tons of affiliate schemes out there. You can sign up with sites like Clickbank or commission junction to find products that you want to promote. They list how much you will get for a sale and how well the products are converting.
Another big affiliate scheme is Amazon, commissions are pretty low but the wealth of physical products on Amazon means that you are never short of things to promote or talk about. 
The work comes with promoting these products. You are going to need good ways of getting traffic.
Perhaps you own your own blog, adding reviews every so often with affiliate links should work well. Just don't appear spammy or recommend things that you don't actually endorse.
Building an email list is another great way to occasionally drop in products around other topics.

PROS

  • If you have good ways of delivering targeted traffic to a product then you can make impressive money.
  • If you are going to review something anyway then why not slip in a link that gives you commission?

CONS

  • You can find yourself promoting bad products that sell well but are ultimately poor for the user
  • Earnings can vary from one month to the next

5. Create and sell a digital product

Rather than promoting other peoples products, why not become a product creator yourself?
One of the most popular products that online sellers create are Ebooks. At the end of a long sales page, often with a time limit and discount you can buy an ebook that will teach you something new or perhaps 'change your life'.
But one of the best things about selling ebooks...is the price!
Seriously when was the last time you bought a book in the store for $97! Yet eBooks go for that kind of money all the time.
The eBook market is lucrative. It ultimately comes down to the fact that people are happy to part with a good amount of cash for someone else's knowledge or technique or solution to something. A great sales page that primes them and makes the product desirable also helps too!..
Another great thing - you can also get affiliates to help you sell your product. You lose a percentage of your profit but gaining the customers on the affiliates websites/email lists that might otherwise not have wanted your product is too valuable to ignore.
Don't want to create an eBook?
Selling eBooks is just one popular example. Perhaps you are a web designer or developer, how about rather than selling your time for money, create a web theme and sell that. Think about it, you create the item once and then sell it multiple times. Passive income at its finest. 

PROS

  1. Passive income - Make something once and sell it again and again while you sleep
  2. Unlike traditional product selling, online eBooks or web themes have no distribution costs. There are very little costs involved!

CONS

  1. You might not feel you have the knowledge to write something that educates others or create something that people will buy.

6. Create a mobile app or software

Following on from our product example is another form of product: mobile apps and web/computer software.
Mobile is now a huge market that is too big to ignore. The App store on iOS and to a growing extent, the Google Play store are still growing exponentially. There are 1.3 Million apps on the Apple store (November 2014).
There is a huge market for apps but what I would say is that these markets are becoming more and more saturated. The easy money from simple apps has largely gone but there will always be surprises - see flappy birds.
But I don't know anything about programming!?
You have 2 options here. Learn how to program (cheaper but time consuming) or pay somebody else to create your idea. Perhaps if you have a good idea you could get somebody to do a joint venture with you.
It is all about ideas though, while a number of developers make some bucks cloning and slightly tweaking existing apps. A unique and original app that captures peoples attention, and hopefully goes viral is going to bring home the big money.
Premium apps charge the user to download, many developers will make apps free to entice a user but monetize with in-app advertising. Another growing model is 'freemium' this is where an app is free but users must pay to unlock further content within the app.

PROS

  • A booming market means that there are many eyeballs waiting to purchase or click ads on your app.

CONS

  • Apple in particular have a strict process for letting apps on their store.
  • Apps can take a long time to develop with no guarantee of success and the days of simple 'beer chugging apps' are long gone.

7. Sell digital photos and stock imagery

A more creative way of selling products is by selling digital photography to micro stock websites like istockphoto or shutterstock.
Being handy behind a camera is important here but something more important is coming up with the right kind of photography. Like mobile apps the 'easy' or should i say 'obvious' photography requirements are mostly catered for.
What is required is creative thinking. A unique take on something or something that has not been done before. 
Having said that though there will always be a requirement for generic business people shaking hands!!
Graphic designers can also create vector or photoshop images in the same way photographers do and sell them on micro stock sites. However from experience i would say this can be more time consuming and often pays less than photography.

PROS

  • Passive income. Stock imagery i uploaded several years ago still makes me money each and every month.
  • If you love taking photography then its an easy way to monetize your hobby

CONS

  • Very saturated market means the easy money has long gone, you need to think outside the box.
  • You will be asked to submit work to gain entry to the microstock site, make sure it is up to scratch!

Time to get started

And there you have it.
7 great ideas to get you thinking about how to start making money online.
If you can inject some creativity into any one of these methods and truly provide products or services with added value then you will be on the path to success.
Good luck!

Sunday, 18 January 2015

7 steps for making easy cash with fiverr


There are plenty of ways to leverage fiverr.com to make money. Follow these 7 steps to success and you'll be doing it in no time.
1. Introducing Fiverr.com
Fiverr is an online marketplace where people sell their services (called gigs) for $5. Its free to join and a relatively easy way of making money if you can stand out from the crowd and offer a service that people want.
There are a huge amount of services on Fiverr, ranging from people writing articles for you to far more obscure ones; like crazy dancing, an Italian guy doing personalized Robert de Niro impressions or engraving your name onto orange peel.

WAIT, JUST 5 BUCKS?...

5 bucks might not seem much to you at first, but the key to Fiverr is scale!
Imagine if you were providing a popular service that continued to sell and most importantly was not a huge drain on your time.
That is the golden chalice for making money on Fiverr.
Not just that either, you can always add extras to your Fiverr services, this is called upselling. Hook the buyer and then offer them further services when they are making their purchase.

Methods for success:

Don't just jump in blindly. 
Fiverr is a marketplace with well established sellers at the top, all the way down to people making only the occasional sale and some with none at all. However, if you provide value its pretty easy to make a quick sale. After all, to the buyer its only 5 bucks right?
So explore the marketplace first and see what is popular and has a keen market of buyers. Rather than copying a seller, create your own spin on proven gigs so that you can offer something unique.
 MAKE SURE YOU DON'T UNDERVALUE YOUR TIME.
When starting out it can be worth overdelivering on a service to get some good reviews to start you off. However, in the long run you don't want to be spending hours delivering each gig. So it's important to only deliver gigs that you can deliver on in a fair amount of time for $5.

2. Create a service that is popular and sustainable

Some of the best gigs are the simplest. They take little time and sell extremely well. Here are some ideas to get you started:

NARRATION AND VIDEO REVIEWS 

Photogenic or do you have a good voice? Reading out dialogue on camera is easy, a couple practice runs, press record, upload it and you are done. Just make sure you are happy committing to film what is sent to you!

PHOTOSHOP/VIDEO SKILLS

Do you have multimedia or graphic design skills? Then how about creating a short animated piece that can can be customized to include a buyers image or logo. Similarly this could work with a stylized photograph. Create it once and then quickly adapt it for each buyer. Rinse and repeat.

RUNNING SOFTWARE

Popular with internet marketers, people who have purchased backlinking or article spinning software often run their tool for users on fiverr. Purchase a product once and then run it again and again for profit.

SPECIALIZED KNOWLEGE

If you have good knowlege in a certain field that can help others, then yes, people will pay for that! Some Fiverr sellers will critique a website or squeeze page. Give fashion or makeup advice, teach music lessons, give IT help, pet advice or business tips. 
These examples are but a drop in the ocean of things that will work on Fiverr.
Be creative and find a gap in the market.
But I can't stress enough. Make sure that it is worth your while. Offering full service web design for $5 is not such a clever idea! (you would be suprised but some people do..)

3. Choose a catchy title

If you want people to take notice of your gig then you need an eye catching title. Titles like 'I will make a logo for $5" are bad titles. Be more descriptive! A better example would be "I will design you a KILLER logo that gets you noticed" or "I will create an eye catching, UNIQUE and professional logo." Bottom line - be creative with your title or people will skip past your gig.
Tip - Use caps to stand out. Fiverr allow ONE word to be in caps, so take advantage of this to get noticed. 

4. Choose the correct image to really stand out

As with a creative title, the image is the other first impression you get to make. Generic photos won't get you anywhere. You need custom designed images that represents your gig. If you have Adobe Photoshop then create one yourself. If you can't use graphic design software then no problem - find somebody on Fiverr who can! 

5. Create detailed descriptions

If a user has clicked through to find out more about your gig then you are half way to a conversion. Think of this as your sales page, this is your chance to grab them and convert them into buyers. Here is your blank canvas to explain why your service is GREAT, be descriptive, list the benefits and features of your service in a clear and professional way.
Tip - To really make your 'sales page' stand out then add a video. If you can be interesting or humourous this can go a long way into swaying buyers to choose your gig over the competition.

6. Tags and keywords

To make money you need buyers. To get buyers into your 'store' they need to be able to find you. One of the most important tasks is to tag your gig correctly so that it will rank where it should in Fiverr's search results. Have a minimum of 3 relevant tags.
Tip - Don't keyword spam. Adding keywords that are not relevant to your service can have a negative impact.

7. Upselling with Gig EXTRAS

Always add Gig Extras if you can, when somebody is about to part with cash for something, they are in the buying mood and slipping in a few extras is relatively easy.
Think outside the box here - could you offer a more premium version of the base service? Over deliver on something or offer extras that make it a no brainer to pay that bit extra? What if for only $5 they could jump the queue and have your service delivered faster? http://moneytuts.com/articles/7-steps-for-making-fast-cash-with-fiverr

Sunday, 8 June 2014

Test The Waters Of The Online Market Place


There are so many different online business opportunities out there that it’s nearly impossible to comprehend all of them.  If there is a business opportunity in the real world, chances there is an online equivalent, and so much more.  If you are serious about making a business from the comfort of your computer, tablet or smart phone, then you will have no trouble- once you know what you are going to do and how you are going to do it.  Many people rack their brains looking for the perfect niche, the ideal platform and the million dollar idea that is going to catapult them to overnight riches.  Unfortunately, things don’t always come that easy for many online entrepreneurs.

Sometimes the best way to really find your place with an online business is to test the waters and try out a few different things.  Maybe you want to open an online store while at the same time providing a service to people in your community in which you use social media as a platform to get business.  You might want to do consulting work or start a freelance design or writing service.  All of these things are great ways to start earning a living online, but they are not always the ideal choice of many entrepreneurs.  The good news is that you can do these things to start making some money, developing a sense of how to have an online career and boost your resume as you work towards bigger and better things.
The beauty of the Internet is that there are no boundaries, within reason.  You can do almost anything, create almost anything and make money on almost anything if you are determined to succeed.  So, in a sense it’s only a matter of time before you find your niche and begin to make some serious money.  Until then, you may be well served by trying out different things and learning a little bit more about the online marketplace and how you can make it work for you.  You can either take small steps in your spare time or take the plunge and make a full-time commitment.  You can design your own website and create a specialized service or you can open a ready-made online store.  The possibilities are endless.
You can start making money online without spending anything, or you can invest a small fortune to get your business up and running.  The choice is literally yours, but there is no reason to limit yourself to one thing in particular.  Test the waters, explore the possibilities and find your niche as well as your comfort zone as you learn more about how the Internet can make you money.  Nothing provides greater freedom and flexibility, and you can get started right away.  Study the market, look at what other people are doing and remember that every single website out there is the brainchild of someone, and you can also have a solid online presence that you can call your own.http://income.com/2703/test-waters-online-market-place/